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- Available settings
- In-Person, Online, Live Virtual
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- Topic
- Wealth Planning
Business Owner Academy
This program prepares wealth management professionals to confidently guide business-owner clients through every phase of planning.

This program equips wealth management professionals with the knowledge and skills to advise business-owner clients through every stage of business planning. From entity selection and risk management to succession planning and executive compensation. This program emphasizes practical client application, integrating technical strategies with client communication and planning insight.
Areas of Study:
Business Challenges & Choice of Entity Issues
Gain a foundational understanding of how business structure impacts liability, taxation, and continuity.
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Sole Proprietorships, Partnerships, and Corporations
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Decision-making factors and client-specific considerations
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Real-world application of entity planning
Buy-Sell Planning
Master the structure and strategic purpose of buy-sell agreements to protect client ownership interests.
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Agreement types and triggering events
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Valuation mechanics and funding strategies
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Guiding clients through plan implementation
Investment and Insurance Planning
Integrate investment and insurance strategies tailored to business-owner risks and goals.
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Coordinating asset allocation with business goals
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Evaluating appropriate insurance coverage
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Balancing protection with growth opportunities
Asset Protection Planning
Develop advanced strategies to help clients preserve personal and business assets.
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Use of trusts and legal structures
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Navigating family dynamics in planning
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Identifying red flags and advisor responsibilities
Business Succession Planning – Intra-Family Transfers
Explore succession strategies focused on keeping the business in the family.
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Trust-based succession
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Balancing fairness and control
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Aligning client legacy with planning tools
Business Succession Planning – Sales to Third Parties
Prepare clients for external sales by understanding valuation and deal structuring.
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Preparing the business for sale
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Third-party valuation methods
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Deal structuring and risk management
Executive Compensation Planning
Guide business clients through compensation structures to attract and retain key talent.
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Stock options and equity-based plans
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Deferred compensation and insurance-based solutions
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Transition planning for executives
Teaming and Partnering
Help clients structure internal and external partnerships for long-term success.
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Identifying the right partner fit
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Defining roles, responsibilities, and exit strategies
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Facilitating growth through collaboration
Related Programs
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Partnering for Growth
Trains wealth management professionals in cross-functional collaboration, covering team engagement rules, unified branding, credibility-building techniques, and opportunity planning to enhance client service and business growth across multiple disciplines.