Cannon Financial Institute is an established adviser within the financial services industry. We are recognized for our expert counsel, steadfast training, and positive impact. Fueled by a team of industry leaders, Cannon is an experience which fosters collaboration and growth. Learn more about us. >
What We Do
Cannon solves problems and develops problem solvers. We start from a position of discussion and discovery to best understand our clients and their desired outcome.
We then apply a personalized level of service which may employ one or more of our solutions. Choose the path which best identifies your interests to learn more about our work. Learn more about our work. >
Whether you’re an individual looking to make a difference or an organization in need of innovative problem solving, our unique instructional and consulting experiences meet you where you are, with the answers and know-how you need. Choose below to begin exploring our offerings.
Frequently Requested Services
As discussed in the last article, we reviewed the Moderate Investor BIT. We now are moving to the Growth Investor BIT. It is important to remember that the least risk tolerant BIT and the most risk tolerant BIT clients are emotionally-biased in their behavior. In the middle of the risk scale are BITs that are affected mainly by cognitive biases.